Archive for June, 2009

Friday, June 19th, 2009

Does Your Small Business Have a Dress Code?

The clothing choices of your employees are rarely problematic during the winter months. Most people are forced to bundle up from head to toe to fight potential frost bite, or at least that’s how it is way up here in Minneapolis, where PartnerUp is located. When things heat up in the summer months, however, employees […]

No Comments » - Posted in Small Business by Megan Dorn

Thursday, June 18th, 2009

Entrepreneurship Tip from Jeff Bezos

I recently read a post on GigaOM in which Om Malik recalls some tips on entrepreneurship he once heard from Amazon founder and CEO, Jeff Bezos. While the post contains several tips (I highly recommend reading the full text), the one that stuck out to me the most was this idea of errors of omission […]

1 Comment » - Posted in Entrepreneurship by Megan Dorn

Wednesday, June 17th, 2009

Pay-Per-Click Advertising for Small Business

Small businesses can’t afford to waste a ton of money advertising to audiences that may or may not be interested, which is why pay per click (PPC), a highly targeted form of advertising, has become increasingly appealing to them. “Pay per click” means just that, you only pay when someone actually clicks on your ad.
PPC […]

2 Comments » - Posted in Technology, Small Business by Megan Dorn

Tuesday, June 16th, 2009

Marketing Through Twitter – Using Twitter to Generate Buzz About Your Business

This is a guest post by Zeke Camusio, founder of The Outsourcing Company.
Twitter was a start-up project in 2006, but has since become a major communication phenomenon.  Many would describe it as a global chat network, but it is more than that. Corporations like Apple and Intel have Twitter accounts to engage those interested in […]

No Comments » - Posted in Technology, Small Business by Megan Dorn

Monday, June 15th, 2009

Small Business Tip of the Week: Finding a Business Partner

The first and most important step in finding a business partner is figuring out what skills and experiences are necessary for success. Make a list of each skill and experience that your company will require (i.e. sales, engineering, marketing, operations, business development, etc.).
From there cross off the things that you bring to the table on your own. What’s […]

2 Comments » - Posted in Small Business by Megan Dorn

Friday, June 12th, 2009

Customer Service Lessons from Magic Johnson

Hall of Famer Earvin “Magic” Johnson is famous for one thing—basketball. After three MVP Awards, nine NBA Finals appearances and 12 All-Star games, Johnson called it quits (retired) for the third and final time in 1996. Since then he’s been traveling the country as a motivational speaker as well as an advocate for HIV/AIDS prevention.
Most […]

1 Comment » - Posted in Small Business by Megan Dorn

Thursday, June 11th, 2009

7 Tips to Preparing for a Media Interview

Any size company, from a small one-man band to a Fortune 500 Goliath, can benefit from a little publicity. By working with the media you can raise awareness about your company, project a certain image or communicate a specific message. To achieve these public relations goals, you’ll need to participate in media interviews.
The key to […]

No Comments » - Posted in Small Business, Tips for Startups by Megan Dorn

Wednesday, June 10th, 2009

Recent Grads Face Bleak Employment Stats

The job market is tough, and for recent grads with little to no experience it’s especially harsh. The National Association of Colleges and Employers recently released its annual student survey, which takes a look at the future employment plans of new college graduates.
According to their 2009 survey, 19.7 percent of this year’s college graduates who […]

1 Comment » - Posted in Entrepreneurship by Megan Dorn