Mon 27 Apr 2009
Small Business Tip of the Week: Protecting Customer Data
Posted by Megan Dorn under Small Business
Privacy is the single most important concern among customers when it comes to the collection of customer data, so be mindful of how you use their information. Using the information for the sole purpose of fattening profits is not something that customers appreciate, so use your customer data wisely. The best way to put your customers’ minds at ease is to have a clearly stated privacy policy. A privacy policy will help you gain customer trust and loyalty and will keep everyone on the same page.
