Archive for March, 2009
Tuesday, March 31st, 2009
Marketing to Women in a Recession
In the United States women make more than 80 percent of discretionary purchases, which is why in this economy many companies are looking to amp up their female marketing efforts, according to a recent article published in The Economist. These companies are anticipating that a female-focused strategy will result in a much-needed sales boost.
“Frito Lay, […]
3 Comments » - Posted in Business and Politics, Random thoughts, Uncategorized by Megan Dorn
Monday, March 30th, 2009
Small Business Tip of the Week: Domain Names
If your business is going to have a Web site, then your Web site needs to have a domain name. Before you begin the domain name registration process, however, you need to understand what makes a good domain name and the qualities that make your domain name relevant and important to your business.
Most businesses use their […]
2 Comments » - Posted in Uncategorized by Megan Dorn
Friday, March 27th, 2009
Bernie Madoff Sleazeballs for Sale
Bernard Madoff, investment fund manager and former chairman of the NASDAQ stock exchange, admitted to being responsible for the largest and longest Ponzi scheme in history, swindling $65 billion away from thousands of investors over the past three decades. If the idea of Bernie Madoff spending the rest of his life in prison isn’t enough […]
No Comments » - Posted in Random thoughts, Uncategorized by Megan Dorn
Thursday, March 26th, 2009
10 Online Networking Tips for Entrepreneurs
Work Your Profile. Unless they get a taste for who you are, people won’t contact you. Fill out profile information as completely as possible.
Be Proactive. Don’t wait for others to contact you. Show some initiative by reaching out to them first.
Get Involved. Enhance the online networking experience by adding to the conversation on forums or discussion […]
1 Comment » - Posted in Entrepreneurship, Technology by Megan Dorn
Wednesday, March 25th, 2009
Looser Credit Conditions Advantageous to Some But Not All
The White House launched a new effort Monday to help ease access to credit for small business owners, according to the Associated Press. Their plan is to “team with investors with the goal of buying up to a trillion dollars of bad assets from banks that have been reluctant to make loans to consumers and […]
No Comments » - Posted in Business and Politics, Financing by Megan Dorn
Tuesday, March 24th, 2009
Website Metrics: All You Need to Know About Tracking Your Website Activity
This is a guest post by Zeke Camusio, founder of The Outsourcing Company.
Most tracking tools take pride in how much information they provide. Although some advanced reports are extremely useful, it’s important to focus our attention on the most important metrics; the ones that make all the difference.
What’s Your Goal?
The first thing you need to […]
2 Comments » - Posted in Technology by Megan Dorn
Monday, March 23rd, 2009
Small Business Tip of the Week: Writing Off Startup Expenses
You may understand the rules about writing off regular business expenses or some of the major expenses you rack up in your first year as a business, but what about those costs that accrue during the startup phase? Luckily many of those pre-business expenses can be written off after you start your business.
Start keeping track […]
1 Comment » - Posted in Entrepreneurship, Tips for Startups by Megan Dorn
Friday, March 20th, 2009
Brits Ban Business Jargon
Business jargon is getting the boot in the UK, or at least it will if the Local Government Association has anything to say about it (If it were up to me, I’d ditch the business speak too). The LGA is claiming that overly complicated words cause confusion and are completely unnecessary.
The “Plain English Campaign,” which […]
