Wed 13 Aug 2008
Small to Midsize Firms Up Their Tech Spending
Posted by Megan Dorn under Technology, Small Business
This year, business with five to 99 employees already represent about 32 percent of spending in the information and communications technology (ICT) sector, according to Compass Intelligence. In addition, a new series of reports by the research organization predict that ICT spending among these small to midsize businesses will increase between six and eight percent annually through 2012, bumping spending by this group up to about $280 billion.
So why might there be such a surge in ICT spending by small and midsize businesses? Perhaps they realize that they’re going to need to step up their game and become more efficient and innovative if they wish to survive and compete in the current economic climate. Or perhaps they’re creative and innovative enough to realize the importance of using Web 2.0 technologies to engage their customers and improve customer experience. Either way these businesses are smart not to let up on their ICT spending. Businesses that choose to cut costs in this area rather than increase spending could find themselves falling behind or ultimately going under.
